Dr. Maxell Merkow, recently relocated from the East Coast and was establshing a new neurosurgery practice in Walnut Creek, California. As a new practice, he was in need of a full range of graphic design and marketing support.
Worked closely with Dr. Merkow to design a logo that incorporated both the brain and spine in a unique and memorable way. Designed and produced business stationery (letterhead, business cards), office documents and patient forms. Developed a series of brochures addressing different aspects of the practice, targeting two differrent audiences—patients and healthcare providers.
Designed and launched the website, with special attention to SEO keywords to optimize his practice search results exposure. Continue to maintain the website on an ongoing basis.
Project Elements
- branding
- business stationery
- logo design
- marketing collateral
- print design/production
- special projects
- web design/production